I’ve spent a lot of time talking about expenses, efficiencies, and risk management, but today, let’s talk about something just as critical—CUSTOMERS. We all know it costs money to get customers—a lot of money. You need sales teams, commission structures, operational support, and a whole infrastructure just to onboard and retain them. The reality is:Continue reading “🔹 Customers: The Lifeblood of Business – But Not All Customers Are Created Equal 🔹”